You know all about my mailing list and my membership, but if you’re an ‘add to cart’ kind of consumer, allow me to oblige you with some copywriting resources & courses as and when I promote them – along with a link to my first ever (properly) published book!
Happy browsing…
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Click to buy ‘TOT ANALYSIS: Why Running Your Business is Child’s Play’
Raising a small child and running your own business?
My debut book takes a good look and a laugh at how both of those ‘challenging yet rewarding’ life choices of parenthood and self-employment are kind of the same thing, when you think about it. The tears and the tantrums… the frets and regrets… the countless times you tell yourself under your breath (whilst wiping backsides of metaphorical and/or literal nature) that it will get easier…
It won’t, but at least now you have a book by your side that will give you a bit of hope, humour and escapism in any situation where you start and end your days clearing up shit with your spreadsheets.
Spreadshits. That would have been a good title, actually.
This book also sneaks a peek at how your infant offspring would likely approach all of your commercial strengths, weaknesses, opportunities and threats, and ultimately make a much better job of running your business than you ever could. Less SWOT Analysis, more TOT Analysis.